Google processes 8.5 billion searches every single day (Internet Live Stats, 2025). 68% of all online experiences begin with a search engine (BrightEdge, 2025). When someone types "best [your service] near me," they're not browsing — they're buying. 76% of people who search on their phone visit a business within 24 hours, and 28% of those searches result in a purchase (Google, 2024). The average Google Search ad returns $8 for every $1 spent (Google Economic Impact). But only if the campaign is structured correctly. Most businesses waste 40–60% of their Google Ads budget on irrelevant clicks, broken tracking, and campaigns that haven't been optimized since launch. We fix all of that. Flat $497/month. No percentage-of-spend markup. You own the account. We do the work.
Here's the math that should keep you up at night: the average Google Search ad conversion rate is 3.75% (WordStream, 2025). That means roughly 1 in 27 clicks becomes a paying customer. But that's the average across properly managed campaigns — tight keyword groups, negative keyword lists, proper GA4 attribution, and landing pages built to convert. The business owner who set up a campaign in 2023, picked "broad match" keywords, never installed conversion tracking, and hasn't looked at the dashboard since? They're not getting 3.75%. They're getting 0.5% — and paying $2.69 per click (the average Google Search CPC) for people who were never going to buy.
Most businesses waste 40–60% of their Google Ads budget on irrelevant clicks (Google internal data). At $3,000/month spend, that's $1,200–$1,800/month going to people who typed a vaguely related query and clicked by accident. We eliminate that waste. Every campaign we build includes full GA4 + Tag Manager setup (critical since Universal Analytics was retired in July 2023 and most businesses still haven't migrated properly), conversion tracking on every meaningful action — not just "page views" but form submissions, calls, purchases, and add-to-carts — and weekly bid optimization using Google's AI-driven Smart Bidding strategies. You'll know your exact cost-per-lead, cost-per-sale, and ROAS. Not vague "impressions" and "reach" numbers that don't pay your bills. Actual numbers tied to actual revenue.
Every element below exists because campaigns without it silently bleed money. Not "might underperform." Bleed. Actual dollars spent on clicks from people who were never going to buy.
High-intent keyword targeting with tight ad groups, negative keyword lists, and match type strategy. 63% of people click on Google ads when they're looking to buy (Search Engine Land, 2024). We make sure your ad is the one they click — and that the click goes to a page that converts, not a generic homepage that sends them bouncing. Shopping campaigns for e-commerce with product feed optimization, bid adjustments, and competitor price monitoring.
Visual and video campaigns for awareness and retargeting across Google's network of 2+ million sites and YouTube's 2.5 billion monthly users. Display ads cost an average of $0.63/click vs. $2.69 for search (WordStream) — making them the most cost-efficient way to stay in front of past visitors. We build creative that stops the scroll and landing pages that close the deal. Not banner ads from 2009.
Google's AI-powered campaign type that optimizes across Search, Display, YouTube, Gmail, Maps, and Discover — all from one campaign. But here's what most people miss: Performance Max is only as good as the conversion data feeding it. Without proper GA4 + CAPI tracking, the AI optimizes on garbage data. We set up the tracking infrastructure first, then let the algorithm do what it does best: find your buyers across every Google surface.
76% of people who search for something nearby on their phone visit a business within 24 hours. 28% of those local searches result in a purchase (Google, 2024). If you're a local business and you're not running Local Service Ads, you're handing those customers to your competitor. We set up and manage your LSA profile, verify your business, optimize your service areas, and manage your budget so you show up at the top of "near me" searches — with the Google Guaranteed badge that increases trust by 70%.
Universal Analytics was retired in July 2023. If your tracking is still on the old system — or worse, not set up at all — your campaign data is incomplete, your attribution is wrong, and your optimization decisions are based on guesswork. We build a complete GA4 + Google Tag Manager infrastructure: conversion events, custom dimensions, cross-domain tracking, and server-side tagging where needed. Every click, every form fill, every phone call, every purchase — tracked and attributed correctly. This is the foundation everything else is built on.
Most Google Ads accounts track one conversion: "page view." That's like measuring your restaurant's success by counting people who walked past the door. We track every meaningful action — form submissions, phone calls, purchases, add-to-carts, quote requests — and attribute them to the exact keyword, ad, and campaign that drove them. You'll know which keywords make money and which ones burn it. Then we cut the burners and scale the winners. Every week.
The average agency charges 12–20% of ad spend as a management fee. At $5,000/month, that's $600–$1,000/month — before they've optimized a single bid. We charge a flat $497. Here's the full picture.
Not stock photos. Not vague praise. Specific results from specific businesses that trusted us with their Google Ads budget.
The average agency charges 12–20% of your ad spend. At $5,000/month, that's $600–$1,000 in fees. At $10,000/month, it's $2,000. The more you spend, the more they profit — which means their incentive is to make your budget bigger, not your ads better. Our fee is $497. Whether you spend $1,000 or $50,000. Our incentive is the same as yours: make every dollar work harder.
30-day money-back • Weekly reporting • Cancel anytime • No lock-in contracts
Straight answers. No corporate fluff. No "it depends" without a number attached.
Full campaign management: strategy, campaign architecture, keyword research, negative keyword lists, ad copy writing, GA4 + Google Tag Manager setup, conversion tracking on every meaningful action, Smart Bidding optimization, Performance Max management, and detailed weekly reporting showing spend, revenue, ROAS, cost-per-lead, cost-per-sale, and what we're testing next. Ad spend is separate and billed directly through your own Google Ads account. We never touch your ad budget. We manage the campaigns. You own the account.
Yes. Ad spend is billed directly by Google to your credit card through your own Google Ads account. You set the budget. You see every charge in real time. We never mark up ad spend, never add a "media fee," and never take a percentage. Our $497 is the only invoice you get from us. At $5,000/month ad spend, an agency charging 15% would bill you $750 in fees. We bill you $497. The more you scale your spend, the more you save versus percentage-based agencies.
We recommend at least $500/month for Google's Smart Bidding algorithm to gather enough conversion data to optimize properly. At $1,000–$3,000/month, results become consistent and predictable. At $5,000+, we can run full multi-campaign architectures — Search, Shopping, Display, YouTube, and Performance Max — each with dedicated budgets and optimization strategies. We work with budgets of all sizes, but we'll tell you honestly during the free audit if your budget is too low for meaningful results — and what to realistically expect at your level.
The first 1–2 weeks are the learning phase — Google's Smart Bidding algorithm is gathering conversion data and calibrating. Most clients see measurable improvement in CPC and conversion rate within 2–3 weeks as negative keywords prune wasted spend and bid strategies stabilize. Significant ROAS improvement typically appears within 6–8 weeks as the algorithm matures and we've completed 2–3 optimization cycles. Anyone promising "instant 10x ROAS in week one" is either lying or running a scam. Real optimization takes data, and data takes time. We set expectations honestly on the first call.
You own the Google Ads account. Always. Full admin access. Every campaign, every keyword, every conversion event, every audience list, every GA4 property — it's yours. If you cancel, you keep everything. No "we'll delete your campaigns." No "your tracking setup is proprietary." No hostage situations. This is the opposite of how most agencies operate — they build campaigns in their own Manager Account and you lose everything when you leave. We build in your account because your data belongs to you. Period.
No long-term contracts. Cancel anytime — no exit fees, no lock-in, no guilt trips, no "30 days' notice" fine print. The 30-day money-back guarantee means if the first month doesn't deliver what we promised, you get your $497 back. No fine print. No "results may vary" disclaimer hiding in paragraph 14. We'd rather earn your business every single month than trap you in a 6-month agreement. That's why our client retention is 100% — nobody leaves because nobody is forced to stay.
Every day your campaigns run without proper negative keywords, broken tracking, and unoptimized bids is another day of budget going to people who typed a vaguely related query and clicked by accident. At $3,000/month spend, that's $1,200–$1,800/month vanishing. Book a free audit of your current Google Ads account. We'll show you exactly where your budget is leaking, which keywords are burning money, what your true cost-per-sale actually is, and what we'd change first. If your campaigns are already performing well, we'll tell you that too. No pressure. No 12-step funnel. Just a straight answer from the people who'll actually run the ads.
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